National Advertising
Full or fractional ads in Building Products build your brand identity and establish your company as an industry leader.
Digital Editions
Building Products offers an expanded total audience of more than 111,000 subscribers through a combination of the printed magazine plus special digital editions. Manufacturers advertising in the print issue have the opportunity to exclusively sponsor the digital edition and deliver their message to an additional 71,000 professionals.
Frequent Advertiser Specials
Special frequent advertiser packages are designed to help you reach the largest audience of high-volume building professionals who rely on Building Products magazine for reliable product reviews and trends.
Special Advertising Sections
Special advertising sections are an important tool for branding your company, delivering your product message or introducing new products. Published as run-of-press or inserts, these sections are completely dedicated to delivering your company's message.
Popular Advertorials
- Top 100 Product Awards
- Most Valuable Product Awards
- Green Product Awards
Continuity Program
Every-issue advertisers reap additional benefits as add-on bonus opportunities:
- Wrap ad development
- Readex Message Impact Study
- Ad easels for trade shows
- Special ad positions
Wrap Ads
Each wrap ad incorporates 7 individual product ads into one ad that includes:
- 7x10-inch full-size display ad
- 6 product ads framing the display ad
- 7 separate reader service numbers
Reprints
Reprints offer a great vehicle to showcase your products. Order them for direct-mail campaigns, for use as leave behinds or for distribution at corporate events and trade shows. For more information, contact Brad Hairhoger via e-mail at brad.hairhoger@theygsgroup.com or by phone at 717.399.1900 ext.128.
Product Literature
Place your company's collateral sales materials into the hands of interested, qualified customers. Ads are full-color 1/8 or 1/4 page. For more information, contact Janet Allen by email at jallen@hanleywood.com or by phone at 202.736.3330.
Classified Advertising
Building Products classifieds are a perfect vehicle for marketing on a limited budget. With free ad production and reader service number, classifieds are a hard-working, low-cost way to increase leads, get exposure and boost sales.
